Suggest Additional Benefits Explained for Students (Easy Guide)

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Original Question

Suggest additional benefits that your peer’s Public Health Communication Campaign may have on the target population.The factors being addressed in the Public Health Communication campaign are awareness of hospice care in rural African-Americans in eastern North Carolina and the impact of expenditures at the end of life. The specific behavior change targeted includes making advanced directives and increasing awareness of hospice services to decrease hospitalizations for those at the end of life. Community members may not be aware of the services and supplies that may be provided by their local hospice care services. Also, there may be limited awareness regarding costs and insurance coverage of services. Benefits that this campaign will provide are a sense of security in planning and support at the end of life. By having increased awareness of services, an individual may feel they have more control over their experiences at the end of life. Finally, caregiver burden may be reduced regarding decision making for their loved one’s healthcare, and caregiver burnout may be reduced by having increased support. To better communicate this message, it may be beneficial to consider radio and local news stations. This use of media may be most effective for the target audience, as rural Americans are least likely to use social media in comparison to urban Americans (Parvanta et al., 2018). It is also noted that television continues to be the most consumed media across all age grou

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